What is Lights Camera Action?

This is an entertaining program about pitching an idea in it’s infant stages, coming up with a clear vision and creating a quality video – complete with a story. Watching the project come to fruition from start to finish is as rewarding as entertaining. The program can be tailored to any corporate initiatives like a new product coming to market, some type of training you want to emphasize or implementing new corporate values. This is the perfect analog for a project you would do at work – begin with an idea then see it through to fruition.

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How does it work?

Teams – Groups split into teams to come up with an idea and then pitch the vision of the idea to the studio boss. If the vision isn’t clear, we send them back. We ask the teams ‘what are the elements of a successful video”. This is the foundation of their videos.

Designation of roles – this gets the team thinking about who is good at what. Who is good with camera angles? Who is good at storytelling | video editing | movie directing, sound effects

Filming – where the team idea comes to life. Following through on the team’s vision and watching it come to fruition. Teams get a license to do things that are outside of the scope of what they normally think about.

Editing – teams will filter through all their camera shots, meshing together the best clips into a masterpiece.

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Key Outcomes & Benefits:

  • Highly collaborative & team oriented
  • Communication focused
  • Vision, Planning & Execution
  • Time management
  • Strategy
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Supercharge team performance through
mutual respect and collaboration

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